
Little General Stores Donates $10,000 to Toys for Tots of Southern West Virginia
Members of the Little General Stores team recently gathered at the Pineville store to present a check for $10,000 to the Toys for Tots of Southern West Virginia.
It was an overcast September day and two cryptids lurked around the Trans-Allegheny Insane Asylum. From the darkness of the asylum, The Mothman and Flatwoods Monster emerge. But don’t worry, this isn’t a scene for a scary movie – but the opening of the latest Little General Store commercial!
We had a little extra fun with our latest cryptid-themed commercial. We filmed the monsters’ trek to their closest LG store in Weston, WV to fill up on Mountain Dew and pepperoni rolls (naturally). LG partnered with JJN Multimedia, The Trans-Allegheny Asylum, Andrew Smith of the Flatwoods Monster Museum and Liz Pavlovich (who played our Mothman). Also, shout out to the folks at the Weston Little General Store for being good spots and even making a few cameos in the commercial.
Check out some of these fun behind-the-scenes from the shoot along with checking out the commercial!

Members of the Little General Stores team recently gathered at the Pineville store to present a check for $10,000 to the Toys for Tots of Southern West Virginia.

We believe in investing in the future of Appalachia, and that is why we established the Little General Stores Scholarship Program over two decades ago and have donated over $200,000 to students since its inception.

Little General Stores is proud to announce its continued growth throughout West Virginia with the acquisition of five U-SAVE convenience store locations in Nicholas County.